Mobile

UPC Virgin Mobile, operating in Ireland within Europe, represents a significant player in the Irish mobile telecommunications market. Identified by its Mobile Country Code (MCC) of 272, signifying Ireland, and Mobile Network Code (MNC) of 15, the network provides mobile services leveraging existing infrastructure due to being a mobile virtual network operator (MVNO). This means UPC Virgin Mobile doesn’t own its own physical network infrastructure like Vodafone Ireland or eir, but instead leases network capacity, primarily from Three Ireland, to deliver its services to customers nationwide. The company's history in Ireland involved a shifting brand landscape, originally launching as UPC and later transitioning to Virgin Mobile under the Virgin Media brand, providing a converged service offering that includes broadband, TV, and mobile. As an MVNO, UPC Virgin Mobile focuses on offering competitive pricing and value-added services, often targeting specific customer segments with tailored plans. The service competes directly with other virtual operators like Tesco Mobile, while simultaneously offering an alternative to the established infrastructure-based networks like Vodafone and eir, playing a key role in the evolving mobile ecosystem of Ireland. The network, which spans the entire republic of Ireland, is supported by Three Irelands, GSM, UMTS and LTE network.